An agricultural product manufacturer scales up customer acquisition process by refining their lead nurturing program


About the Client

A specialty products manufacturer and marketer of high-quality brands in the global agriculture production and structural pest control markets.  


Pardot implementation empowers client to automate their email campaign with interactive emails and nurture prospects with updates on their new agricultural products

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  • Personalized prospect touchpoints through interactive content 
  • 5% increase in click rate and engagement
  • Email automation drives 7% more leads

Salesforce: Marketing Cloud Account Engagement

Technologies: HTML